As Yieldstreet prepared for its Series B in early 2019, we revamped the brand and product experience from the ground up. Partnering with Wolff Olins, we redefined the design system to create a cohesive, strategic foundation — mapping user journeys, identifying key pain points, and rebuilding the full mobile and web experience.

Our internal team launched a full UI kit with consistent color, typography, and components, re-architecting the system alongside engineering. The result was a stronger, smarter foundation that could scale with the evolving product — and a bolder, clearer Yieldstreet experience across every touchpoint.